After a full-scale rebrand from a larger agency, Willamette Valley Pies needed a design team to take their new brand guides and put them to the test. We continue to assist WVP with brand building, packaging updates, sales materials, marketing collateral, and much more.

Brand Identity & Strategy

Packaging Design

Product Renderings

Custom Illustration & Typography

Lifestyle & Apparel Design

Willamette Valley Pies

With a rich heritage rooted in tradition and the joy of bringing people together, Willamette Valley Pies represents more than just a product—it embodies a way of life. Every product sold reflects the warmth, community, and craftsmanship that goes into creating moments of connection and celebration.

Branding beyond baked goods

With an extensive selection of pies, cobblers, and hand pies, the Willamette Valley Pie Co. sought a cohesive and versatile packaging solution that could be applied across its entire product range. We were tasked with developing and refining a modular design system that would be adaptable yet consistent for all product sizes, from small hand pies to larger, full-sized pies. The challenge involved maintaining brand consistency while allowing flexibility for different product dimensions and packaging formats.

Pie packaging for all flavors & sizes

We designed the packaging for WVP's Pockets product line—delicious hand pies crafted for kids. The colorful boxes feature playful typography and nut & fruit characters that bring the ingredients to life, engaging both kids and their parents. The packaging is as fun as the treats inside!